Never Grant an Interview Mark Bernheimer | March 13, 2023 | Media Disaster It’s perfectly fine to dislike reporters and to hate doing interviews. Just try not to let it show. Read more »»
Bill Gates: Media Disaster (Hands Down!) Mark Bernheimer | November 24, 2020 | Media Disaster Everybody thinks they “use their hands too much” when they speak. Almost nobody, except Bill Gates, does. Read more »»
A TV Guest Gets Vaporized Mark Bernheimer | September 12, 2019 | Media Disaster A well-prepared -and aggressive- cable news host turns a lobbyist’s media campaign into mist Read more »»
In Mid-Interview, the Floodgates Break Mark Bernheimer | August 30, 2017 | Blog, Popular Reporters are supposed to push. But what happens when an interviewee reaches the breaking point, live on the air? Read more »»