Virtual Media Training
VIA VIDEOCONFERENCE
The Covid pandemic forced news outlets to pivot to interviews via videoconference, and the format is here to stay. Likewise, MediaWorks has transitioned much of our onsite services into robust, comprehensive virtual training solutions.
Our virtual media coaching incorporates all of the best features of our traditional training, including recorded interview drills with immediate review and critique. But virtual media training also covers technical elements such as framing, lighting, camera angle, backdrop, audio, and more.
These sessions are highly customized for each executive communicator, and are extremely convenient to schedule. And because so many news interviews are now conducted remotely, virtual training can be even more realistic than a traditional “face to face” training experience. Nevertheless, onsite training options are still available at our Los Angeles offices, or your location anywhere in the world.
Facing webinars instead of reporters? We also provide customized presentation training for executives struggling with the “new normal” of virtual meetings.
Our Clients
“Mark brought the credibility, wit, wisdom, honesty and direction our team sought. The message development workshops were big hits and achieved exactly what we needed. I especially appreciate that his commitment continued well beyond the training day. Mark has become a trusted partner and adviser to our Wells Fargo management team.”
Julie Green Rommel
Wells Fargo
“As anyone who has worked with busy doctors or hospital administrators can tell you, PR training is not necessarily a priority for them. Mark’s valuable media training, however, became a true favorite program that resonated with our doctors, researchers and other staff members to help explain complicated medical firsts, unique patient stories, or important study results to the public. MediaWorks was always a key value-added offering from our media relations office.”
Roxanne Moster
UCLA Health
“I have worked with Mark throughout my career to help ready executives for investor, analyst and media opportunities. At NVIDIA, he has helped our spokespeople deliver clear, concise messages in an easy to understand way. From VR to artificial intelligence to gaming, Mark sorts through the complicated technology to help us convey how our work is at the center of the most consequential trends in technology.”
Gail Laguna
NVIDIA
“Mark is a great sparring partner to get you into shape for media interviews and major presentations. Like all the best teachers, he will give you a couple of key things to focus on and keeps things beautifully simple. As a new CEO, I’ve found Mark’s support invaluable.”
Steve Brass
CEO, WD-40
Live Training Delivered Electronically
MediaWorks’ remote media coaching services feature all the hallmarks of our best-in-class onsite media training solutions, and can be customized to concentrate on crisis strategies, or general media issues facing your organization.
Deliverables include:
- Video presentation on best practices, featuring real-world interview missteps
- Technical tips covering framing, lighting, backdrop, audio, and seating choice
- Assistance with message creation, testing, and refinement
- On-camera interview drills with realtime feedback
- Customized action points for each communicator
- One year of follow-up support
Led by a CNN veteran with two decades of media training expertise, we can accommodate individual communicators or large groups, anywhere in the world, often on short notice.
Let us know how we can help.
