Media's Masters & Disasters

Even Secretaries of State Forget the Rules Sometimes

Every camera is live, every microphone is hot.

It’s a lesson that inexperienced newsmakers and young broadcasters often have to learn the hard way (yours truly was, unfortunately, no exception).

But what excuse is there when a career politician and current Secretary of State forgets (or disregards) this very basic rule?

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Police Brutality

It’s been my policy to restrict Media’s Masters and Disaters to video examples. But something came across my desk today that forced an exception. It’s a three-line email written, apparently, by a spokesman for the Chief of Police in New Haven, CT. 

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CNN vs. the Breathless Bureaucrat

This edition of Media’s Masters and Disasters features a remarkable video clip and a simple two-part lesson:

1) If you work for a government agency, don’t stonewall the media.
2) If you work for a government agency and you ignore rule #1, be ready for the consequences.

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BlackBerry Exec Plays Deaf

If there’s one thing the company that makes the Blackberry needs, it’s good PR.

Research in Motion has just released a new smartphone which they hope will help them recover some of the business they’ve lost to the likes of Apple and Android. Too bad the company’s European spokesman seems to be doing everything he can to attract headlines for all the wrong reasons.

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Election Night Losers

As a media trainer, I was closely watching the election night speeches of President Obama and Mitt Romney. But in those final hours, neither candidate earned the distinction of Media Master or Disaster. I had to turn elsewhere for such examples. And they were as easy to spot as tiny plastic American flags.

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Motor City Meltdown

Full disclosure: When I heard Rocker-turned-activist-turned-media freakshow Ted Nugent was going to appear on CBS This Morning, I put a note in my calendar to review the clip, so certain was I that I would find fodder for a new edition of “Media’s Masters and Disasters.”

I wasn’t disappointed.

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Prosecutor Stands Her Ground With Reporters

It can’t be easy stepping into the middle of the most culturally divisive criminal case in recent U.S. history. But Florida State Attorney Angela Corey changed the trajectory of the case -and the story- when she announced second degree murder charges against George Zimmerman in the death of 17-year-old Trayvon Martin.

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Media's Masters & Disasters